Defense
Selling a defense program and keeping it sold requires more than industry knowledge and a PR plan.
It requires communicating your programs in the changing geo-political context.
WHWG Defense goes beyond traditional marketing or PR. We help clients impact relevant decision makers, mobilize independent voices, and build a broader constituency for their programs.
Our team combines decades of defense and foreign policy experience developing strategies that help clients achieve their goals.
C4ISR: A “Growth Stock”
As pressure on Discretionary Federal spending – the largest chunk of which resides in the Defense budget – mounts under the impact of recession-related deficits, wartime spending, and the Obama Administration’s ambitious social spending agendas, DoD planners are looking for ways to get more combat capability out of the military services’ existing weapons inventories. One answer, likely to come in for enhanced DoD spending even in a challenging budget environment, is the entire field of C4ISR. Read